Marketing analytics you can trust.
Turn fragmented marketing data into insights and actions.
An end-to-end solution or modular components to enhance your existing stack.
Trusted by leading brands, agencies, and charities.
“Bright Analytics has been a game‑changer for Sky UK & Ireland, acting as a true extension of our digital data team, transforming fragmented data into a clear, unified source of truth for performance measurement.”
“OMD UK have worked with Bright Analytics since 2017 and have been instrumental in helping us to create bespoke, world class reporting and analytics frameworks for some of our largest and most complex clients.”
Bright Analytics has transformed how Adgen delivers data-driven insights and reporting for our education clients. Their expertise and responsiveness have strengthened our service offering, and we highly recommend them.
“What sets Bright Analytics apart is their collaborative approach, which feels like working with an in-house team. They operate in the sweet spot between business requirements and best-in-class data management – ensuring both technical and strategic needs are met.”
“The Bright Analytics team made sure they fully understood our business challenges and got their hands dirty to work closely with our wider team for implementation and follow-up. It feels like working with an in-house team.”
“Bright Analytics has proved instrumental in advancing Sky’s agility with marketing data by giving our teams on-demand access to multi-channel media investment data across all of Sky’s business units and products.”
Why Bright Analytics?
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Built for analysts
Self-service platform designed for marketers to explore data, build reports, and answer their own questions.
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Your extended data team
Hands-on support and marketing expertise that feels in-house. We configure, customise, and iterate with you.
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One source of truth
Unify paid media, organic, CRM, web analytics, and sales data. Everyone works from the same data model.
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Quick wins that last
Clean data, unified dashboards, and teams aligned on the same metrics. See results from day one.
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Designed to evolve
Smarter measurement, deeper insights. Analytics that drive action and results.
The Bright Analytics Platform
Our modular platform handles ingestion, transformation, modelling, and visualisation. Built and maintained in-house, our platform can operate as a complete analytics stack or integrate with components of your existing infrastructure and tooling.
No more broken data.
No more broken data.
Automated data collection for all your marketing data. We handle the maintenance, quality checks, and updates. You focus on insights, not infrastructure.
Everyone on the same page.
Everyone on the same page.
One shared data model across every team. Defined around your KPIs, with the flexibility to evolve as your business does — so everyone’s always working from the same numbers.
Daily checks to deep analysis.
Daily checks to deep analysis.
Always-on dashboards for daily monitoring & QA. Deep-dive analysis when you need it. Interactive filtering, flexible comparisons, and built-in commentary make it easy to explore the data and share what you find.
A Collaborative Partnership
Bright Analytics is not just another SaaS – we’re in it for the long haul. Full configuration & customisation of the platform is a standard part of onboarding. Expert guidance and hands-on assistance from our team every step of the way. All customers benefit from hyper-care for as long as they need it.
Trusted by leading brands and agencies.
Discover how leading brands & agencies are turning complex data into clear action.
See Bright Analytics in action.
Book a 30-minute demo and discover how leading organisations are transforming their data into actionable insights.
